To achieve any goal we need to harness the power of motivation. If you want to lose weight, save money, or quit a bad habit you need to be motivated. When you are a leader in your industry, it is not only your own motivation you have to manage, you are responsible for keeping your team motivated as well.
Give people a why
Motivation is what drives us to succeed. The best way to motivate people is to keep them focused on the big goal, the end result. Business is about providing products and services that solve problems. One of the key factors that employees look for in a job is the ability to carry out meaningful work. Those under your leadership need to feel that they are not doing something small and irrelevant. The easiest way to help them appreciate the big picture is to put them in touch with the end user. Allow them to see the impact that the product or service they are helping to create brings to the customer.
Make people feel valued
Once your employees are aware of why they are doing the work, they also need to be made to feel that they are making a significant contribution to that end result. If they know how much of a difference your work makes to people, but feel their contribution is not valued, then they can begin to feel frustrated. There are several ways you can help to make the people who work for you feel appreciated. You can show them how the part of the process that they are involved in is an essential element to the overall strategy of the business and relate that back to why you do what you do. Focusing on one-on-one communication with employees allows them to contribute in meaningful ways. Creating a space where they are free to express their opinions, ask questions and make suggestions is an effective way to show people that they are valued.
Intrinsic and extrinsic motivation
A key element of leadership is managing each individual. Some people require extrinsic motivation, which means they are motivated by external rewards. These are the people who need to focus on the ‘why’ of what they are doing. Those who require intrinsic motivation, meaning motivated by the internal sense of worth, need to have more focus on how their particular role is valuable and knowing that their contributions matter.